
/ About
Casey Hemingway
Founder of Garage 30, a product and AI studio in Queenstown, New Zealand. I help founders and small businesses build digital products, grow them with data-led marketing, and put AI to work where it actually earns its keep.
I've spent more than ten years building and growing digital products: healthtech platforms, fintech tools, ecommerce stores, tourism operators, and non-profits, across New Zealand and abroad. Garage 30 is where that experience gets applied to one client at a time, hands-on, from the first scoping conversation through to the dashboard that proves it worked.
The work splits three ways. Building: validation, MVPs, and the systems behind them. Growing: Google Ads, CRO, lifecycle email, and analytics that tie spend to outcomes. And AI: automating the boring parts of a business honestly, without pretending everything needs a chatbot.
I write about all of it on the blog: real costs, real builds, and the mistakes I see NZ businesses make most often. Every post comes from client work, not theory.
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