/ all posts
Remote consulting vs local: does it matter for NZ product work?
Location matters in exactly one phase: discovery. After that, delivery is location-neutral, and restricting yourself to consultants in your own city shrinks an already small NZ talent pool to a puddle.
9 December 2025 · 6 min
What growth metrics should a NZ SME actually track?
One North Star metric plus three supporting numbers, reviewed weekly. More than five metrics is the same as zero, because nothing gets acted on.
14 October 2025 · 5 min
How do I set up analytics for a small NZ business website?
GA4 through Tag Manager, ad pixels for the platforms you actually advertise on, and PostHog if you have a product. The software is free. The work is wiring up the money event.
16 September 2025 · 6 min
When should a NZ startup hire a product consultant vs a developer?
Map your own coverage across engineering, product, and growth, then hire the gap. Most early-stage problems need 10 hours of product thinking before they need 400 hours of development.
19 August 2025 · 6 min
What does an MVP actually cost to build?
A working MVP typically costs $10,000 to $30,000 NZD with an AI-era build process. A genuinely complex multi-sided product runs around $50,000. Six-figure quotes usually mean the scope is wrong.
15 July 2025 · 6 min
How do I validate a startup idea before building it in New Zealand?
Validate by getting strangers to act, not opine: presales, deposits, a waitlist with skin in the game. You can run that test in NZ in two weeks for under $1,000.
17 June 2025 · 6 min
How much does AI automation consulting cost in New Zealand?
Most NZ businesses pay $4,000 to $8,000 NZD a month for ongoing AI automation consulting, or a scoped project fee set after a short discovery. Here's what the money actually buys.
15 April 2025 · 6 min
How to use AI to automate admin in your small NZ business
A practical guide to cutting hours of admin work with AI, written for NZ small business owners, not tech teams.
18 February 2025 · 5 min